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Solve(d)
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2100039F Requisition #

 

JOB SUMMARY

 

The Supervisor is a base-level management position and the day-to-day internal account lead. This lynchpin position is accountable for all aspects of media planning, implementation and tracking of all aspects of the assigned clients’ campaigns. The Supervisor should be technically skilled with strong working knowledge of the tools and systems required to produce and manage recommendations/campaigns.

The Supervisor supports the AD or Director in defining the strategy and assists in the creation of important media related documents and presentations. The Supervisor should be a process expert at every stage from development to execution and effectively train junior talent to efficiently manage tasks with excellence.

In managing a team, the Supervisor must develop junior level skills, evaluate their performance and manage their growth by providing hands on training and regular, pointed feedback.

In addition to their core assignments, the Supervisor is expected to take part in broader areas of agency development—aiding in new business, participating on committees or task forces, developing and presenting training materials, et al. This role is a step toward greater leadership within the agency.

 

 

ESSENTIAL FUNCTIONS
 

Client Management

Own client media strategy and translates ideas to tactics/recommendations, investigate all media forms encompassing planning, negotiating and buying. Build/maintain client relationships and present strategies, targets and marketing objectives and advertising opportunities to clients

New Business

Prepare and participate in new business presentations explaining the media department’s function in a clear and concise manner to potential and/or current clients

Team Management

Manage and train staff and delegates to build an efficient team.

 

JOB DUTIES & RESPONSIBILITIES

 

Media Planning and Execution:
• Accountable for plan output timeliness, accuracy, and overall operational excellence
• Supports strategic planning process and resulting execution that ladders back to client/campaign goals and KPIs and measurement
• Utilizes appropriate resources to guide client’s goals using a data driven approach to create outputs (e.g., syndicated, proprietary, analysis, historical)
• Engages with Analytics to develop and support segmentation and prioritization
• Ability to translate strategies into ideas and tactical recommendations
• Responsible for ensuring that all budgets and campaign plans and execution align with client parameters
• Partner negotiations and performance meet or exceed established expectations
• Create client savings analyses based on negotiation, billing and invoices, cost avoidance and added value;
• Maintain relationships with media community; continue to develop publisher and higher relationships for exchange of ideas
• Serve as a resource for advice and counsel for all junior levels guiding and assisting to help identify potential solutions to problems/issues

Strategic Thinking & Leadership:
• Provides and discuss industry information on media, markets and related dynamics
• Understands and adopt new techniques and technologies relevant to clients’ media strategies
• Works seamlessly with other teams guiding and challenging them to ensure highest quality thinking and output
• Ensures all relevant parties are informed and knowledgeable about client issues and opportunities as well as internal agency issues, changes in account status, etc.
• Develops and maintains planning processes and procedures across teams and disciplines especially focused on high-risk areas such as data security and finance
• Understands and analyzes the root causes of problems and develop ways to rectify issues
• Trains, motivates and develops a team
• Constructs and delivers accurate, honest and timely performance management documents

Communications Skills:
• Owns and maintain communications process with account, creative and clients
• Supports the development of client presentations and other important communications that are clear, compelling and persuasive
• Can lead client presentations
• Communicates key information about our company representing the values and goals of the organization internally and externally
• Adapts communication style to relevant audience
• Moves audience to desired action through clear and persuasive delivery of information

 

EDUCATION

DEGREE/DIPLOMA

AREA OF STUDY

REQUIRED/PREFERRED

 
     

 

LICENSES & CERTIFICATIONS

N/A

 

EXPERIENCE

MIN EXPERIENCE

AREA OF EXPERIENCE

REQUIRED/PREFERRED

 

3 years

Media Planner in Pharmaceutical Industry

 

 

KNOWLEDGE & SKILLS
 

Microsoft Office

Proficiency in Microsoft Word, Excel, PowerPoint

Media Tools

Proficiency in media tools including KANTAR, eValient, SRDS, MBOX – Level II

 

COMPETENCIES
 

Organization

Creates clear goals, identifies and finds the resources (e.g. time, people, materials) needed to achieve them, and schedules tasks so that work is completed on time

Communication

Is attentive and shows interest in the subject; Expresses ideas clearly and accurately

Presentation

Ability to establish an effective demeanor and communication to influence one's point of view

Time Management

Carefully plans ahead to ensure tasks are undertaken and time is used efficiently

 

OTHER INFORMATION

 

N/A

 

 

STATEMENT OF UNDERSTANDING

 

We are providing you with this job description as a guideline for your role. Based on your team, your role may vary slightly and you may perform other duties or have other responsibilities that are dictated by business needs. However, if you think that there are elements of this job description that are inaccurate, please speak with your manager and/or HR Partner.

In addition, this job description is not intended to include modifications consistent with providing reasonable accommodation for a disability.
 

 

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