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Group Strategy Planning Director - VP

📁
Account/Strategic Planning
💼
FCB New York
📅
200001Y7 Requisition #

JOB OVERVIEW

The Group Strategic Planning Director-SVP is responsible for leading a large team of Strategic Planners, Senior Planners, and Associate Planners, while serving as strategic lead in developing communication strategy for new and existing business opportunities. The Group Director-SVP mentors planners in understanding and monitoring a variety of therapeutic areas and treatment trends.

ESSENTIAL FUNCTIONS

Brand Planning
  • Provide thought leadership, conduct insight mining and literature reviews, lead market research, create discussion guides, draws conclusions from information obtained
New Business
  • Conduct physician interviews, craft the story, present at new business pitched
Moderate and design Workshops
  • Design and facilitate internal workshops and client workshops.
Resource Management
  • Track and manage utilization of staff. Assign appropriate teams to clients.


JOB DUTIES & RESPONSIBILITIES
  • Demonstrate strong understanding of pharmaceutical brand marketing and promotional strategy
  • Ability to apply cross category knowledge to brand challenges
  • Ability to step in/out of team's existing/new business as needed for review/guidance/problem solving
  • Customer insight mining prowess; designing, conducting and analyzing research
  • Serve as key consultant for clients on qual/quant research design, methodology and results
  • Strategic leadership on all aspects of existing on multiple large, often integrated, accounts
  • Lead brand and creative strategy development (e.g. positioning, targeting, creative brief)
  • Strategic leadership on all aspects of new business
  • New business pitch presentation showmanship
  • Lead the design and facilitation of client workshops (e.g. positioning workshops)
  • Develop and maintain senior level client relationships
  • Manage strategic planning team in terms of delegating projects and employee career development
EDUCATION
DEGREE/DIPLOMAAREA OF STUDYREQUIRED/PREFERRED
BachelorsRequired
Advanced DegreePreferred


LICENSES & CERTIFICATIONS
    N/A

EXPERIENCE
MIN YEARSAREA OF EXPERIENCEREQUIRED/PREFERRED
15 yearsPharma Industry (Marketing, Advertising, Market Research, Consulting)Preferred

KNOWLEDGE & SKILLS
  • Proficiency in Microsoft Word, Excel, PowerPoint
  • Social Listening

COMPETENCIES
  • Shows the ability to communicate a vision or goal to others and lead them towards achieving it; Pushes for action and results, and wins the support and help of others
  • Ability to establish an effective demeanor and communication to influence one's point of view
  • Ability to interact professionally with clients and demonstrates client focused approach to service their needs
  • Demonstrates and communicates a high level of ownership and commitment to achieving result; Takes responsibility for one's own actions and decisions, and their consequences

For U.S. Job Seekers

It is the policy of FCB and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

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