🌎
This job posting isn't available in all website languages

Director Analytics - VP

📁
Data Analytics
💼
Solve(d)
📅
2100014W Requisition #
JOB OVERVIEW
 
The VP, Director is responsible for conceptualizing, designing & delivering marketing analytics spanning opportunity identification/quantification, segmentation/targeting, media/social analytics, website or online experience analytics, marketing analytics including Customer Relationship Marketing (CRM) evaluations and Customer Behavior Path measurement.

In this role, the VP, Director may oversee the development of relational or operational databases, customized applications, and proprietary software, often in conjunction with analytical modeling tools. The VP, Director will lead a team responsible for a portfolio of products, brands, and enterprises. The nature of engagements will be quite diverse, likely ranging from operational analytics including measurement, data visualization, and dashboarding, to more advanced analytics such as marketing mix modeling, simulations, network analysis, etc. This position also plays a key role in developing and managing systems to support client interactive efforts. As part of the ongoing role, the VP, Director will help identify new business/revenue growth opportunities and participate in new business presentations to existing and prospective clients.

 

 
ESSENTIAL FUNCTIONS
 
New Business
  • Answer analytics question on RFP, translate business problem to business problem, present in new business pitches
Resource Management
  • Manage utilization for large team of analysts across portfolio of clients, manage technical resources
Project Management
  • Assign resources, establish and follow up on timelines
Insight Mining
  • Use data and insights gained by junior staff to craft stories
Social Listening
  • Social listening to understand market

 

 

JOB DUTIES & RESPONSIBILITIES
  • Oversee multiple teams or accounts, often as the senior member of the analytics team.
  • Develop best-in-class marketing strategies with cross-functional agency team.
  • Recommend analytic projects/analyses to cross-functional agency team based on client business challenges, objectives, goals.
  • Work with CI Modelers and analysts to design/develop compelling/relevant analyses.
  • Make actionable recommendations to client based on analytic findings.
  • Prepare high-quality, visually compelling, client-ready documents/findings/recommendations.
  • Provide senior level leadership to team of Analysts, Sr. Analysts, Assoc Directors and Directors.
EDUCATION
DEGREE/DIPLOMA AREA OF STUDY REQUIRED/PREFERRED
Bachelors Statistics, Finance, Mathematics, Accounting, Computer Science, Decision Science, Economics, Inform Required
Coursework Marketing or Business Preferred
Master of Science (MS) Preferred
Master of Business Administration
Statistics, Mathematics, Business, Economics

 

 

LICENSES & CERTIFICATIONS
  • N/A

 

 

 

EXPERIENCE
MIN YEARS AREA OF EXPERIENCE REQUIRED/PREFERRED
7 years Marketing Analytics or Related Field such as Advertising, Retail Marketing, Product Marketing, Dire Scoping, Pricing and Staffing Analytic Engagements
3 years

 

 

KNOWLEDGE & SKILLS
  • Proficiency in Microsoft Word, Excel, PowerPoint
  • Social Listening

 

 

COMPETENCIES
  • Is attentive and shows interest in the subject; Expresses ideas clearly and accurately


For U.S. Job Seekers

 

 
It is the policy of FCB and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

Previous Job Searches

My Profile

Create and manage profiles for future opportunities.

Go to Profile

My Jobs

Track your opportunities.

My Jobs

Similar Listings

Solve(d)

New York City, New York, United States

📁 Data Analytics

Requisition #: 210000OS

FCB Health NY

New York City, New York, United States

📁 Data Analytics

Requisition #: 160001SF

Solve(d)

New York City, New York, United States

📁 Data Analytics

Requisition #: 2100025L